Going on Safari with WAWA
A perfect synergy between clean Scandinavian style and Indian philosophy of worshiping the nature
Celebrating a child's sense for simple details, the brand opens the door to unlimited creativity and environmental awareness.
Organic childrenswear brand for the little ones from 2 to 10 years, WAWA was founded by Johanna Topooco in Copenhagen in 2016. Finding the gap in the market of sustainable kids' clothing brands, Johanna felt the need to intervene.
Not only the name of the brand "WAWA" means "child" in Aymara language, it is also a part of Johanna's middle name, Warawara Wawa, meaning "star child".
The concept of WAWA is simple: producing 100% clothing from GOTS certified materials, using no harmful chemicals and paying careful attention to detail.
The SS'19 collection is inspired by African Safari, its red soils, corn and batik - purely African aesthetic! Containing mostly the children's favorite color - purple, as well as the universal brown, the collection creates a unique mix of modernity and tradition.
