The much-awaited MilK Awards are back!

The 27th edition of Playtime Paris, like clockwork, has just ended! Not only did it bring a whole lot of fun and excitement, but it also brought with it a brand new edition of the MilK Awards. Much like the previous seasons, the MilK magazine carefully examined our various booths to bestow rewards to four brands for their style, creativity, innovation and sustainable practices for the categories of Fashion, Best in France, Crush, and Green. Here are the winners:

1# FASHION
Piupiuchik
The Portuguese clothing brand for kids is driven by childhood principles to enjoy and have fun. With collections inspired by stories that have great meaning to us and stories that we’d like our children to know of, the brands creativity, passion and sense of humour is ingrained in the playfully illustrated prints and colours.
www.piupiuchick.com
@piupiuchick

2# BEST IN FRANCE
Emile et Ida
With an innovative concept to dress kids for after-school snacks, holidays, weekends and happy days, this French brand creates collections that are fun to not only wear out but also to stay in and lounge around on lazy days in. By combining aesthetics and comfort, Emile et Ida ensure their clothes are snug and cosy at all times.
www.emileetida.com
@emileetida

3# CRUSH
Mini Kyomo
Mini Kyomo knows that children need to develop their own style that matches their personality. With easily readable dials and shock-resistant mineral glass, these trendy watches are made for adventure! Not only are the watches waterproof but the band is machine washable.
www.minikyomo.com
@minikyomo

4# GREEN
CO Label
A brand of carefully crafted basics for babies and children, CO Label is a slow fashion brand where every piece can be adapted to different seasons and different wardrobes. Working in part with scraps of fabric, the brand aims to slow down the pace of fashion cycles by creating timeless, lasting clothing.
www.colabel.dk
@co.label